Valerie, The Editor :
The latest Google changes will impact your website
If you’re a tradesperson and you don’t have a website, then you should get on that now because you are missing out on a lot of new clients – 85% of consumers use the internet to find new business.
However, if you do have a website and rely on traffic from the search engines or paid advertising, then you need to be aware of the latest Google changes which have the potential to bring your online efforts crashing down.
It’s a safe bet to say that most tradesmen have reasonably uncomplicated websites. There’s a homepage, an about us and contact page, and maybe a couple of pages which showcase previous work. In some cases, there may be a blog attached to help with SEO efforts.
Filed Under: Online